Employment
Localising EVP messages across Asia
What’s it like to work at Allianz? With most people still working from home due to the Covid-19 global pandemic, showcasing people at work was a challenge. Campaign objectives were to be able to localise the campaign for specific countries across Asia. The idea had to be simple and visually engaging.
Outcome
Delivering a simple, yet effective creative approach with flex
From a supplied collection of Allianz people stories, we extracted key employee value propositions for 9 operating entities across Asia. We then developed a series of animations that combined localised propositions with existing people photos. The campaign was promoted through Allianz’s global Instagram channel. Additionally to this campaign we support Allianz with digital banners, brochures and creative assets that help promote their employee benefits and value propositions.
Bringing the Employer Brand to life
We also support Allianz with rolling out collateral to support their Employer Brand story. This includes projects such as benefit brochures, digital banners, job banners, ATS banners and landing page collateral.
Other Resources
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